Between margin and otherness: the representation of the Brazilian community in the Portuguese media

This investigation seeks to encompass around thirty years of migration experience of the Brazilian community from Brazil to Portugal, a flow that currently exceeds half a million residents, that is, about 5 per cent of the Portuguese population. This research aims to reflect on how the media initially created a bias against this migrant community, mainly through biased and sensationalist journalistic practices, which hindered the integration and acceptance of Brazilian immigration by Portuguese society. It is primarily through reversing this bias and the intervention of official entities, with new public policies, support from non-governmental organisations and associations, and media originating within the community itself, that the new Brazilian immigrants have gradually regained a previously blurred public image and gained citizenship status, as well as recognition from their Portuguese ‘brothers’. The emergence of new critical situations, notably political polarisation and the growth of the far-right in Portugal, is contaminating the progress made so far and raising new concerns in this domain.

doi: https://doi.org/10.1590/1809-58442026124en